Brand Focus: Oliver Sweeney
Spurred on by twenty years of experience in the industry and a disappointing lack of variety or creativity within the men's footwear space, Oliver Sweeney made the decision to establish his own brand in Marche, Italy during the late 1980s. His aim: to commemorate the classic, heritage styles of footwear that had proven themselves to outlast any trend while implementing contemporary design twists and modern manufacturing tools such as the "Anatomic Last", maximising comfort and practicality. The resulting early collections came as a revelation for a sector that had stagnated in the years prior.
Prioritising passion and expertise in the craft has always been a cornerstone of the Oliver Sweeney philosophy and the following decades saw the label translate those qualities into collections of clothing and accessories to compliment their iconic footwear ranges. The brand regard their employees and even external partners as part of their own family, helping to foster a genuine synergy between supplier, manufacturer and customer that ensures the products produced are not only of the highest possible standard but are also best placed to meet the every need of the customer.
The level of commitment and faith in their products from Oliver Sweeney is further evidenced with the brand's "Repair & Resole" service. By utilising the same skills, tools and techniques that were used to create each pair originally, the brand are able to restore the shoes to their original construction and standard. A reputation for the finest quality precedes Oliver Sweeney and has led to the securing of multiple high-profile collaborations such as Johnnie Walker and will keep the brand at the forefront of premium footwear for decades to come.
