Brand Focus: Nudie Jeans
Nudie Jeans Co are a company from Gothenburg, Sweden and all jeans from Nudie are made in Italy from denim fabrics produced in Italy, Japan, Turkey and USA.As a company Nudie has an undying passion for jeans and this passion is to be found in every pair of jeans.Nudie imply that jeans share the same soul and attitude as music, so this is were the inspiration for their jeans springs from.
Nudie are not a company looking for short term trends, they create their style to last and be a jean to depend on.
Nudie will stay true to jeans and all about the jeans!
Nudie have a range of different styles which all come in a number of different washes. Their jeans vary from a loose straight fit to a skinny narrow leg. Some of the most popular styles are Slim Jim, Average Joe, Thin Finn and Big Bengt. These styles pretty much cover all the fit through the range and offer a number of different washes and finishes.
Nudie advise that with the unwashed raw jeans and salvage denim that you shouldn't wash them for 6 or more months! This is because the jeans can naturally loose colour with wear and when they are washed for the first time they will loose colour and fade in the more distressed areas of the jean. This in turn gives the wearer their very own individual wash on their jean and uniqueness to them. Jeans generally tend to faded more on the thighs, knees and pockets anyway as these are the greater stress areas and get worn against the most.
The Fits- Slim Jim is a straight tube leg fit which sits lower on the waist.
- Thin Finn is a new fit with a lower back yoke and back pockets. Similar fit to the Slim Jim only with a more narrow bottom opening.
- Big Bengt is a baggy vintage fit with narrow leg opening and narrow yoke with a high rise.
- Average Joe is a straight fit with a slimmer leg opening.
